Showing posts with label Interactive. Show all posts
Showing posts with label Interactive. Show all posts

Thursday, May 13, 2010

Using Google Adwords as a job search tool

It's a fact of life, the number one thing people are curious about is themselves (and what other people think of them). Here's how one creative put that bit of human insight to work... in his search for work.

Wednesday, February 24, 2010

Continuing our Digital Discussion - "Digital Nation"

A couple months ago, John Gaines from Microsoft visited OCA for a discussion on "Going Digital." During our meeting, he brought up author Marc Prensky's "Digital Natives, Digital Immigrants" dissertations to highlight the fact that we need to be well-aware of the differences between the two in today's high-tech society. (For a summary, read my notes from the 12/18 meeting.

Below is the trailer for PBS Frontline's recent documentary, "Digital Nation," which takes the discussion to newer depths - not just examining how digital media is affecting work (from our context in December), but how digital media is influencing so much more.
"Within a single generation, digital media and the World Wide Web have transformed virtually every aspect of modern culture, from the way we learn and work to the ways in which we socialize and even conduct war. But is the technology moving faster than we can adapt to it? And is our 24/7 wired world causing us to lose as much as we've gained?"



For much more information, and to watch the full 90-minute program, visit
Frontline's Digital Nation "life on the virtual frontier" page.

Wednesday, April 8, 2009

Traditional Interactive and vice versa

For those who think your 'traditional' advertising roots could bar you from being looked at by the Interactive agencies in town... the lines between those two are continuing to blur.
An article in Monday's ADWEEK, titled
RAZORFISH TRIES OUT TV, confirms that a wide variety of media experience is the best thing you can bring to the table. And for those wondering about the role of Social Media, check out the article's mention of how companies are using the social web to push product.

For more on the subject from AgencySpy, and a link to one of the 5-min 'viral' videos Razorfish produced,
click here.